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Khon Kaen University

Bachelor of Arts Program in Tourism Management

SDG Alignment for Bachelor of Arts Program in Tourism Management

Overall SDG Alignment Evaluation:

The Bachelor of Arts Program in Tourism Management (International Program) at Khon Kaen University is strategically designed to cultivate professionals who can lead the tourism industry towards a more sustainable and responsible future. The program's philosophy is rooted in creating a "green economy and society," managing natural and cultural resources effectively, and instilling a strong sense of social and environmental responsibility in its graduates. This vision aligns powerfully with the core principles of the UN Sustainable Development Goals. The curriculum is a direct contributor to SDG 8 (Decent Work and Economic Growth) by focusing on sustainable tourism practices that create jobs and promote local culture. It also strongly supports SDG 11 (Sustainable Cities and Communities) and SDG 12 (Responsible Consumption and Production) through dedicated courses on Sustainable Tourism Management, Community-based Tourism, and Cultural Heritage Tourism Management, which emphasize the preservation of heritage and the responsible use of resources. Furthermore, the program fosters a global perspective essential for SDG 17 (Partnerships for the Goals) by preparing students to work in a multicultural environment and understand regional dynamics, such as in ASEAN. By addressing cultural diversity and social inclusion, the curriculum aligns with SDG 10 (Reduced Inequalities). Through its focus on innovation, technology, and entrepreneurship, it also supports SDG 9 (Industry, Innovation, and Infrastructure). As a comprehensive higher education program that includes mandatory professional experience through cooperative education, it is a clear embodiment of SDG 4 (Quality Education), equipping graduates with the skills and ethical framework needed to build a resilient and sustainable global tourism sector.

SDG Related Course(s)

SDG 4 Icon SDG 4: Quality Education

Alignment Summary: This program provides high-quality, specialized education in tourism management, equipping students with the vocational skills and lifelong learning capabilities necessary for a successful career. Through mandatory professional experience and research-focused courses, it ensures graduates are well-prepared for the industry.

Course CodeCourse TitleAlignment Rationale
IC 213 008Research Methodology for Tourism StudiesDirectly supports quality education by equipping students with advanced technical and research skills relevant for employment and entrepreneurship in the tourism sector (Target 4.4).
IC 214 785Cooperative Education in Tourism ManagementEnsures all students acquire technical and vocational skills through mandatory work placements, promoting skills for employment and lifelong learning opportunities (Target 4.3 & 4.4).

SDG 8 Icon SDG 8: Decent Work and Economic Growth

Alignment Summary: The curriculum is centered on promoting sustainable tourism as a driver for inclusive economic growth and decent work. Courses focus on developing policies and practices that create jobs, promote local culture and products, and ensure the long-term economic viability of the tourism industry.

Course CodeCourse TitleAlignment Rationale
IC 212 005Sustainable Tourism ManagementDirectly aligns with the goal to devise and implement policies for sustainable tourism that creates jobs and promotes local culture and products (Target 8.9).
IC 214 102Small and Medium Entrepreneurs in Hospitality and Tourism IndustryFosters entrepreneurship and the growth of small enterprises, which are critical for creating decent jobs and driving economic growth (Target 8.3).
IC 214 785Cooperative Education in Tourism ManagementProvides students with significant work experience, supporting the achievement of full and productive employment and decent work for all graduates (Target 8.6).

SDG 9 Icon SDG 9: Industry, Innovation and Infrastructure

Alignment Summary: The program supports innovation within the tourism industry by incorporating courses on technology, creative entrepreneurship, and innovative operational management. It prepares students to upgrade the technological capabilities of the sector and develop new, sustainable tourism products and services.

Course CodeCourse TitleAlignment Rationale
IC 212 006Information Communication Technology for TourismEnhances technological capabilities within the tourism industry by teaching the application of modern ICT, which fosters innovation (Target 9.5).
IC 213 006Innovative Tour Operation and Travel AgenciesDirectly focuses on innovation within the tourism sector, supporting sustainable industrialization and the development of new services (Target 9.2).
IC 011 019Creative EntrepreneurshipEncourages the creation of small-scale enterprises within the tourism industry, promoting innovation and access to financial services (Target 9.3).

SDG 10 Icon SDG 10: Reduced Inequalities

Alignment Summary: By focusing on cross-cultural communication, community-based tourism, and global citizenship, the program actively works to reduce inequalities. It equips students with the awareness and skills needed to create inclusive tourism experiences that respect and empower local and diverse communities.

Course CodeCourse TitleAlignment Rationale
IC 011 011Cultural DiversityFosters intercultural understanding and respect, which is fundamental to promoting the social and economic inclusion of all, irrespective of origin (Target 10.2).
IC 214 109Community-based TourismEmpowers local communities by promoting their participation in and benefit from tourism, directly supporting social and economic inclusion (Target 10.2).

SDG 11 Icon SDG 11: Sustainable Cities and Communities

Alignment Summary: The program makes a significant contribution to making cities and communities more sustainable by focusing on the protection and promotion of cultural and natural heritage. Courses on heritage tourism, community-based tourism, and destination planning teach students how to manage tourism in a way that safeguards local assets for future generations.

Course CodeCourse TitleAlignment Rationale
IC 214 111Cultural Heritage Tourism ManagementDirectly addresses efforts to protect and safeguard the world’s cultural and natural heritage through responsible tourism management (Target 11.4).
IC 011 013Local Wisdom and CommunitiesFocuses on preserving local culture and heritage, a key component of the 'Support of arts and heritage' metric for sustainable communities.
IC 213 007Tourism Destination Planning and DevelopmentTeaches sustainable planning for tourism development, supporting links between urban, peri-urban and rural areas (Target 11.A).

SDG 12 Icon SDG 12: Responsible Consumption and Production

Alignment Summary: This curriculum instills the principles of responsible consumption and production by teaching sustainable tourism management. It focuses on developing tourism that is environmentally friendly, respects local cultures, and benefits local communities, thereby encouraging tourism companies to adopt sustainable practices.

Course CodeCourse TitleAlignment Rationale
IC 212 005Sustainable Tourism ManagementDirectly supports the development of sustainable tourism practices and the implementation of tools to monitor their impacts, aligning with Target 12.B.
IC 214 109Community-based TourismPromotes sustainable production patterns by empowering local communities to manage tourism resources responsibly and sustainably (Target 12.2).

SDG 16 Icon SDG 16: Peace, Justice and Strong Institutions

Alignment Summary: The program contributes to building strong institutions by educating future leaders in the tourism sector on professional ethics, laws, and regulations. This ensures that tourism development is managed transparently and accountably, respecting the rule of law and the rights of local communities.

Course CodeCourse TitleAlignment Rationale
IC 212 009Professional Ethics and Laws for TourismPromotes the rule of law by educating students on legal frameworks and ethical practices essential for building effective and accountable institutions in the tourism sector (Target 16.3 & 16.6).
IC 011 014Citizenship and Democratic SocietyFosters an understanding of responsive, inclusive, and participatory decision-making, which are key principles for strong institutions (Target 16.7).

SDG 17 Icon SDG 17: Partnerships for the Goals

Alignment Summary: The curriculum fosters a deep understanding of regional and international cooperation in tourism. By studying the dynamics of tourism within ASEAN and the importance of cross-cultural communication, the program prepares graduates to build the multi-stakeholder partnerships necessary to achieve sustainable development in the industry.

Course CodeCourse TitleAlignment Rationale
IC 214 110ASEAN Studies for TourismEnhances the global partnership for sustainable development by focusing on regional cooperation and policy coherence within the ASEAN bloc (Target 17.14 & 17.16).
IC 212 002International Communication Arts for TourismDevelops the cross-cultural communication skills essential for building and maintaining effective partnerships between public, public-private and civil society stakeholders (Target 17.17).